In this photo illustration, the app Threads from Meta seen displayed on a mobile phone. It also comes amid heightened turmoil at Twitter, which experienced an outage over the weekend, followed by an announcement that the site had imposed temporary limits on how many tweets its users are able to read while using the app. The new app joins a growing list of Twitter rivals and could pose the biggest threat to Twitter of the bunch, given Meta’s vast resources and its massive audience. Thread accounts can also be listed as public or private. Verified Instagram accounts are also automatically verified on Threads. But it also blends Instagram’s existing aesthetic and offers the ability to share posts from Threads directly to Instagram Stories. The look is similar to Twitter with a familiar layout, text-based feed, the ability repost and quote other Thread posts. The company said it was bringing the app to 100 countries via Apple’s iOS and Android.Īfter downloading the app, users are asked to link up their Instagram page, customize their profile and follow the same accounts they already follow on Instagram. Meta said messages posted to Threads will have a 500 character limit. “Whatever it is you’re interested in, you can follow and connect directly with your favorite creators and others who love the same things - or build a loyal following of your own to share your ideas, opinions and creativity with the world,” it reads. The app’s listing describes it as a place where communities can come together to discuss everything from the topics they care about today to what’s trending. Twitter has had the opportunity to do this but hasn’t nailed it,” Zuckerberg wrote on Threads. “It’ll take some time, but I think there should be a public conversations app with 1 billion+ people on it. He also responded to posts and shared his thoughts on whether Threads will ever be bigger than Twitter. “We hope to take what Instagram does best and create a new experience around text, ideas, and discussing what’s on your mind.” “The vision for Threads is to create an option and friendly public space for conversation,” Zuckerberg said in a Threads post following the launch.

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